Vodafone Viva La Voda
Mission – create an unprecedented brand experience that unifies once fierce rivals, Vodafone and TelstraClear, into one family as they merge into one company, one brand with one purpose.
1. Large-scale extravagant events in Auckland, Wellington & Christchurch.
2. Acts included Ruby Frost, Brazilian dancers, Gay Mafia dance troupe.
3. Border Control checked passports (“illegal” immigrants taken to jail, questioned and photographed).
4. Cancun Nightclubs & Los Cabos Lounges.